Monday, March 14, 2005

Tupelo Elvis Festival sings new marketing tune

Link - Organizers of the Tupelo Elvis Festival plan a new approach to marketing this year that could dramatically increase ticket sales.

Through a deal with Clear Channel Communications and Dodge's Chicken stores, festival organizer Jim High said he hopes to pre-sell 10,000 tickets. The most tickets sold - before and during an event - was 8,500 last year.

This year's festival is June 3-5 and features performances by Chuck Berry and Tracy Byrd.

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